Top-10 Classic Video Game Magazine Christmas Ads, Covers, & Content

By Steve Fulton

Some of these are good, some are terrible, but all of them are memorable.   Here is a run down my favorite Christmas content from classic gaming and computer magazines like Electronic Games, Joystik, Electronic Fun and Atari Connection.

#10 Subscription Pleas



Every magazine contains advertisements trying to get readers to subscribe.  However, these classic video game magazine ads for subscriptions are interesting for one reason: timing.  The Electronic Fun advertisement (first  one above)  came in the December 1983 issue.   I asked for, and received, a  year-long subscription for Xmas 1983.   Too bad the magazine only lasted another 5 months. After that, I was treated to 8 issues of "Video Review" as a substitute for my beloved Electronic Fun published by the same company.  For this video game obsessed kid, it  was no substitute at all.

The second advertisement is for Joystik.   Joystik was not bad, but it was never really one of my favorites magazine.   It was glossy and colorful, but it never felt authentic.    However, it would have been the worst magazine ever if I had followed this advertisement to subscribe, as the ad appeared in the last issue of the magazine ever published.

The last ad, for Electronic Games. I sent away for this one  and was happy with the result, as it stayed in publication for another 2 and 1/2 years.

#9 Atari Checklist


This ad appeared in several magazines in December 1983.  For Christmas that year,  any kids who still had an Atari 2600 should have been begging for any of these games. Ms. Pac-Man alone was worth having an Atari 2600, but Vanguard and Moon Patrol were good too as was Jungle Hunt and Phoenix.      It just proves that Atari, even after the disaster that was 1982, still pushed to make great games for their console, even through their last Christmas season as an intact company.  On the other hand, by the end of 1983 Atari knew that had an absolute dog on their hands with the 5200.  The games were good, but system itself was not selling for a variety of reasons (terrible controllers, no built-in backwards compatibility, etc.). It might seem disingenuous to push the 5200, but what else were they supposed to do?    If the system caught-fire over the holiday season of 1983, things could have turned out very different for the world's first video game company.   They certainly had a great line-up of games.


#8 Atari Gift Collections


atari_gift_colelction_winter_81_atari_connection  atari_connection_winter82_gifts atari_connection_winter82_giftsformom

Atari Connection was a little known magazine produced by Atari Inc. in their heyday to support their line of computers.  The best thing about the "winter" issues of the magazine were  the Atari "holiday gifts" they sold direct to consumers.   Buttons, t-shirts, money-clips, letter openers, hats, and all manner of other consumers items that could have the Atari logo slapped on could be had for Atari fans lucky enough to know where to get them.    My favorite "gift" collection however is the totally sexist "Gifts For Mom" software  that includes "Recipe Search And Save" as it's main offering.  If I have one pet peeve about the early days of home computing, it is the fact that "Recipe Management" was a real and serious selling point that companies came-up to try to sell computers to families.  Kids could "learn" with educational software, dad could play Star Raiders, and mom's could manage their recipes with a computer.  Have fun mom. It was all laid-out like the 50's all over again.   I'm convinced that this kind of marketing is the reason women did not feel necessarily welcome to home computers in the 80's:  they offered nothing but the same crap they were already dealing with.   Dads played games, kids got new learning tools, and mom got to continue doing her "work", but now with an electronic brain to make her more efficient so she could do more.  Yea mom!

#7 Find The Bug



The pages of Atari Connection were not only filled with advertisements for Atari trinkets and sexist software pitches, it also made an attempt to teach BASIC programming.  The Winter 1982 issue contained this cool "Santa" themed "find the bug" puzzle.   I truly believe that hobbyist computer and video game magazines lost something special when they stopped printing program listings for users to read and type into their machines.   Even the video game magazine Electronic Fun printed user-made program listings for readers to type in and enjoy. We would probably live in ubiquitous STEM world where every kid could write their own software programs if if video and computer game magazines had simply continued this tradition into the modern age.

#6 Computer Game Ads

astrochase_jan83eg datamost_dec84eg synapse_xmas_jan83eg

Computer game ads, for many ears, were like the "punk rock" of golden age of gaming.  At the time, computer game companies were mostly D.I.Y. operations started by married couples. business partners, or single individuals who had a passion for making games for the first era of home computers.   They created a market out of the ether to serve an audience growing tired of the same-old video games (see The Atari Checklist above) and wanted more and different experiences.   Their advertisements were not always the most professional, but they had a flair for eye-catching visuals visuals that felt both "home-grown" and "cool" in the back pages of video game computer game magazines.   In many ways, I really miss theses types of multi-game advertisements, meant to showcase popular games, but also let players know about 2nd tier titles that had not been so popular.    Back then, seeing all these game images and box shots sparked my imagination.  I wanted to play all these games, and discover the particular angle an view point each author/programmer/design brought to their particular piece of work.  It was an era lost for many many years, but thankfully, has returned with the advent of Steam, where finding good and interesting indie computer games is just a few clicks away.

#5 Electronic Games : You Can Be a Game Designer


EG_cover_dec82 gamedesigner


The first "Christmas Issue" of Electronic Games also had the most iconic "holiday" cover of any classic era video game magazine.   However, the most memorable part of this magazine was not the cover, or the gift guides inside, but the story "You Can Be A Game Designer".  I was twelve years old when I read this story, and it was one of the first times I realized that I wanted to make games for a living.  It was a long road to get there, but in retrospect,  this story, in the 1982 Xmas issue of Electronic Games was one of the best presents I ever received.


#4 Wizard Video Games


Wizard's "violent" and "adult" Atari 2600 games were truly awful.   However, the fact that they made a special "Christmas" advertisement in 1982 from Electronic Games to try to sell them is pretty special in my opinion, especially considering the fate of the games advertised.   "Flesh Gordon": was never released, and "Texas Chainsaw Massacre" was a buggy mess.   However, they gained press because they were banned at many stores, and saw a few protests by concerned citizens.   No kid wanted these games.   We wanted "Pitfall!" and "River Raid" for Xmas 1982.    However, it's still an interesting footnote in video game history to see a full-page Christmas advertisement for adult content in the industry's  best publication.


#3 Electronic Fun's  "Phantom" E.T. Cover


ef_cover_dec82 ethicsmar83


Electronic Fun was an upstart video game magazine that was inspired by the  format and content style from Electronic Games.   Bill Kunkel dismissed it many times, and on the surface, it was a flattering copy of the first video game magazine.  However, after the first few issues, Electronic Fun grew into it's own, competent publication.   I never learned the names of people involved, like I did with EG, but  EF brought some very interesting concepts to the video game periodical table.  They used a " number of joysticks" rating system for reviews, featured some very in-depth interviews with game programmers and designers, and even featured short BASIC games for people with computers to type in and play.

However, they also appeared the partake in some editorial shenanigans. This cover was from their 2nd issue, and it says a lot about the industry at the time.   There is E.T. on the front cover playing what appears to be a "Santa" themed video game.   However, the most interesting part of the magazine is what is not inside.  There is almost no mention of the E.T. game for the Atari 2600 (or the 8-bit computer version) in the magazine at all.  The cover and the words "E.T/ Ready for Xmas" appears to be an endorsement for a video game the magazine had not even seen yet.     Did Atari buy the cover?  Was this an advertisement masquerading as editorial?   I do not know the answer.  It could have been completely on the up and up, but there have been hints otherwise.

The "real" concept of "Ethics In Game Journalism" has been around since 1982 (by "real" I mean large companies and organizations  colluding in big way that hurts consumers, not indie gamers trying to get nominal  press for their games-as-art style creations.  Both are an issue, but one is much more impactful than the other one.),   Electronic  Games actually went ahead and covered the situation in their March 1983 issue with Arnie Katz's "Switch On" editorial named "Setting Some Standards" (you can see it above)  Magazines at the time had 3-month lead-time, so this editorial was probably written at just about the same time this "Phantom E.T." cover hit the news stand.  The 4th item on the list appears to confront this situation directly:


Arnie Katz described their main competitor , Electronic Fun this way " they had some writers reviewing games at times from photos of the screen shot. I remember a review (from one of their writers) about Kaboom! It was a review of Kaboom!, but he had never played it, apparently -- just seen a picture. He described it as "flaming bowling pins." I mean, there was some not very well done stuff in that magazine".

Electronic Fun was run by magazine industry professionals who were not necessarily fans of video games.  Randi Hacker, the Senior Editor has admitted as much, as has Dan Gutman, the Managing Editor who told 2600 Connection that he wrote for  Electronic Fun " for career reasons rather than for the love of it" .  This was in contrast to the creators of Electronic Games, who truly loved the field of video games and wanted to see the medium proper and grow.  No wonder they were not big fans of Electronic Fun magazine.

I still have no real clue why this E.T. cover appeared on a magazine with no coverage of the game inside.  Imagine the "******gate"  if that happened now!

#2 Twelve  Days Of Gamesmas


EGstaff_jan85I loved Arnie Katz's articles and editorials in Electronic Games Magazine.   They were always heart-felt, and never fan-boyish.   He covered many of the same issues that plague gaming now, and foresaw many of the problems and issues that still exist today.  Bill Kunkel, on the other hand,  was the fan-boy who loved gaming for games-sake. (I loved his stuff too).  Joyce Worley was the news editor and stamped the whole opoeration with a sense of professionalism.  The January 1985 issue (published December 1984)  of Electronic Games was the last Christmas issue of the magazine.    It was also either one of the final issues, or  the final issue that any of the original creators of the magazine had control over the content.     Any gamer who read this in 1984 would have understood most of the references, but 30 years later, you'd be hard-pressed to find any gamer who could name some of them much less all of them.   Here is a quick list to help you decipher what it all means.

  • Twleve Kings A Questing: (Sierra's King's Quest) (
  • Eleven Froggers Hopping (Frogger)
  • Ten text adventures (Infocom games. You know, kinda like Depression Quest. We liked those back then.  We still like 'em now)
  • Nine Runner's Loding (Lode Runner)
  • Eight Jacks Attacking (The Commodre 64 game Jack Attack?  Maybe the most obscure reference possible.)
  • Six Games A-booting (games took a long time to load from 90K disk drive.  Even longer from cassette tape)
  • Five Gourmet Sticks (he's referring to joysticks. Expensive, quality joysticks, probably from Wico)
  • Four monitors (It was cool back then to have a dedicated monitor instead of having to play computer games on your TV)
  • Three disk Files (no computer files, but those plastic disk boxes that held 5 1/2 inch floppy disks)
  • Two Stand-Alones (Dedicated table top game consoles.  The best at the time was the Vectrex)
  • And A Lifetime sub to E.G. (Another subscription plea.  This time for magazine that only had 2 more issues)

I'm not sure if Katz knew it at the time, but this parody of "The Twelve Days Of Christmas", while it hasn't aged particularly well, certainly earns its' place a piece of bona-fide video game history, as it sets this issue of the magazine  in a definitely place in time that has been buried and forgotten.   And that's too bad, because it was an important time, and Katz, Kunkel and Worley chronicled the whole era.  Excuse me if I get a bit teary-eyed when I look at picture to right, as it shows the staff of the first great video game magazine.    When I was a kid, these were the people that led me through the darkness, and told me about everything video games were and could be. The gentleman in the middle, holding the "gourmet stick" is Arnie Katz.  The guy lying on the floor in Bill Kunkel (RIP).  Joyce Worley is the woman on the far right in the back.    At the end of 1984, this was the final goodbye from the first era of video games.  Everyone else had left the building, literally, and figuratively.

It is an era forgotten by most, and dismissed by many.

A time buried away under the sands of time and Alamogordo.

A time I will never forget.

#1 Atari Christmas Morning


Finally, I just love the cover of this magazine.  It's an Atari Christmas morning, and it reminds me distinctly of the early hours on Xmas 1983, when my brother and I received our first computer, and Atari 800.   It's difficult to describe that morning in words, although I've tried,  because it meant so much then, and the meaning has only increased over the years.  It was the single most important life-changing event of my young life.

Over the years, it has affected my brother and I in couple ways.  First, we tried to recreate the feeling of that morning on numerous times by buying each other computer and video game products , but it never works.  Whether it was with an Atari 7800 in 1986,  a Sega Master system in 1989, a slew of Atari ST computer games in 1990,  A CD-ROM drive in 1992, a flood on Atari Lynx Games in 1993, etc., it was ever been the same.     It just goes to show that "magic" has a way of existing in it's own space and time,  and sometimes you need to simply experience it, and try to remember it, because it's unpredictable, and no easy to conjure on your own.

The other thing it has done, at least for me, is to try to get me to give that same feeling to my own kids.  Although I've tried many times, this Christmas was the first time any of my children expressed emotions close to mine from that Christmas 31 years ago.  My middle daughter asked for a sewing machine this year, and I my wife and I decided to not cheap-out, and get her a decent machine, and everything she needed to get going.   Neither if us are into sewing, and neither are her sisters.  It's her thing.  Just like computers were for me and borther back in 1983.  Yesterday in the car, as we drove to get hamburgers she said  this to me:  "daddy, that as the best Christmas ever."

Mission, finally, accomplished.




New Orbeezone.com web site (Producto Studios Project)

By Jeff Fulton (8bitjeff) - CTO Producto Studios

Producto Studios  provides a mobile makeover to Orbeezone.com.



Orbeez, Maya Group’s best-selling product line are the cool fun orbs that grow and change when you add them to water. The Maya Group called in Producto Studios to grow and change Orbeez website with a metamorphosis of its own – mobile metamorphosis. With a keen eye for responsive design, skilled insights into mobile and Producto’s long history of developing promotions for kids the mobile makeover was almost as easy as adding water. See the change here www.orbeezone.com and contact Producto Studios for your own mobile makeover needs.


Strawberry Shortcake Musical Matchups – Atari 2600 Game – Old Crap From My Attic

8bitjeff (Jeff Fulton)

This time I do mean CRAP. While other things from my attic have been true gaming or music treasures, this game, while being quite possibly the first interactive gaming experience for the Strawberry Short Cake brand, is awful to play. That doesn't mean that hard work didn't go into the making of this cartridge, because it took a literal rocket scientist to code for the VCS (2600), but the game play and music is awful, and lacks any of the "Fun" that should be associated with a GAME.


Strawberry Shortcake VCS Box Front

Strawberry Shortcake VCS Box Front

(click on image for a more detailed photo)

This game did not receive any really positive reviews, and is down-right annoying to even watch.  On that note:

See video here (or don't at your own risk):

This relatively Rare Atari 2600 Cart was produced by Parker Brothers and released in 1983.  I'm pretty sure the idea is to match mixed up character pieces while listening to droning tunes, but I can't really tell.  This was the state of children's games in 1983.   Even though it is rare, and not very fun, it is not for sale.  I received it as a gift from someone who was trying to get a cool Atari movie completed. I was working on a 2600 style HTML5 game Adventure game to go as a prize for the Kickstarter, but it was never funded.

Here are some more images I took. (click on each for a more detailed photo - at your own risk!)

Strawberry Shortcake VCS Box Back

Strawberry Shortcake VCS Box Back


Strawberry Shortcake VCS Cart In Box

Strawberry Shortcake VCS Cart In Box


Strawberry Shortcake VCS Instructions Front

Strawberry Shortcake VCS Instructions Front

Strawberry Shortcake VCS Instructions Back

Strawberry Shortcake VCS Instructions Back


Next time I hope to find a much better game in box.  I have a whole bunch 7800, Atari ST, and and a few more 2600 games some place in this attic of mine.


Bob Mould’s See A Little Light “CASSINGLE” – Old Crap from My Attic

By 8bitjeff (Jeff Fulton)

When Husker Du went "KAPUT" in the late 80's, both Bob Mould (lead guitar, song writer and vocals) and Grant Hart (drums, song writer and vocals) went  their separate ways, each going on to create intriguing new musical projects.   Both Hart's solo effort, Intolerance and Mould's Workbook were excellent albums but very much a departure from the "wall of sound" that had defined the Minneapolis Hardcore (pop-core to a great extent) band's previous sonic pallet.

See a Little Light Front

See a Little Light Front

(clicking on all images will result in larger, more detailed versions)

Bob Mould's excellent first single, released in 1989 on Virgin America Records,  was  "racked" as a  12", 7", CD, and mini CD as well as this gem, a  Cassette Single or "Cassingle" as we called them when I worked at a record store in the late 80's. The reverse side of this acoustic-based song was  "All Those People Know", a little bit faster and harder edged song.

See a Little Light - side 1

See a Little Light - side 1

The B side of this single was a song called All Those People Know:

Side 2 -All Those People

Side 2 -All Those People

Here a couple more images from the single:

See a Little Light Back

See a Little Light Back


See a Little Light - Side

See a Little Light - Side


All in all, this was a great single, and showed what kind of quality was to come from Bob Mould in the next few years, and even today.


International Day Against DRM is Tuesday, May 6th

Here at 8bitrocket, we fully support a DRM-Free world. A place where you control the content you PURCHASE. Yes, I said purchase.  There are just pennies on the dollar for the developers of EVERY medium in today's world of easy stolen streams and file sharing networks.  That's why we fully support our publisher, O'Reilly, giving 50% off all e-books (of course that lowers the pennies we earn) and 60% off orders over $100.
Our book is included in this of course.

HTML5 Canvas 2nd Edition

HTML5 Canvas 2nd Edition

In Celebration of *Day Against DRM*
Save 50% on all 8000+ Ebooks & Videos
(Save 60% on orders over $100)


Having the ability to download files at your
convenience, store them on all your devices,
or share them with a friend or colleague as you
would a print book or DVD is liberating, and is
how it should be. Learn more about Day Against DRM

At O'Reilly Media, we've always published our ebooks
DRM free, following the advice of Lao Tzu, who said,
2500 years ago, "Fail to honor people, they fail to
honor you." --Tim O'Reilly, Founder

Deal expires May 7, 2014 at 5am PT, and cannot be
combined with other offers or applied to Print,
or "Print & Ebook" bundle pricing.

Learn more about the International Day Against DRM.


Final Mochi Comments and Flash Game License

Jeff Fulton (8bitjeff)

In about 2005 I started this blog with help from 8bitsteve purely to experiment with game development and design. Many of the older posts are gone or missing after many transitions between various blogging software, but many still exist.  When I first started to make a few indie Flash games there was no real way to make any money off of them other than sell a license to a large gaming portal.   Mochi Media changed all of that. They allowed any game to be ad sponsored and the make at least a small amount per 1000 game plays. Other companies joined the fray, and large portals (Kongregate, King, etc) swooped in and started to sponsor and or put their own ads in games to help developers make some cash from their games.

Luckily, we were never in it for the money, just for experimentation with technology to help write a couple books, one on Flash: The Essential Guide To Flash Games and one on the HTML5 Canvas.  The earnings from those books far out weighted the ad revenue we received from games a good 20 to 1 ratio.  But, to some developers, who were working on games to make a living,  much more ad revenue could be made.



The great news is, Flash Game License, which  was one of the first companies to offer similar and extended services that Mochi offered, are still around.  Not just still around, but thriving and expanding because they have embraced HTML5 games FGL offers a wide range of services all for the indie developer, including a $200 bonus for any HTML5 game they decide to publish.   It's a great service and should be considered for all of the older or new Flash games you have hanging around, (in Mochi or waiting to go into Mochi) or newer HTML 5 games you may have or want to create.  Bedroom coders rise again!

I might even start up again and make some HTML5 games that use their services.  That would be pretty fun.  Until then, RIP Mochi and hello to new frontiers.



Happy St. Patrick’s Day!!! Play our old Flash Game Mission Leprechaun

Happy St Patrick's Day!!!

In honor of this day (and my Scotch Irish roots) plus the demise of Mochi (where this game was initially published), I present to everyone who is NOT on mobile, a game I created about 7 years ago (with my sister Mari and Steve Fulton helping with level graphics and level design respectively). It's in Flash, so you can't play it on a mobile device unless you have an Android device with the Flash player (and a keyboard). Your mission on each level to to rescue the trapped Leprechaun. There's more to it and LOT's of power-ups and strategy. It is essentially a Pacman like game with much more going on. I think this one got up to about 2.5 Million plays before I stopped looking or counting. It's fun though, and difficult. Read the instructions to get the full gist of it. The song at the beginning is an original by me (no singing, so don't cringe before you play).

Mission Leprechaun

Mission Leprechaun

Play on Mind Jolt.



Goodbye and Thanks Mochi Media

On March 14th Mochiland, the blog that has been the mouthpiece for Machi Media since 2006, announced that the array of Mochi Media services for Flash game developers will go offline on March 31st.  Josh Larson wrote a logn detailed message to describe the situtation. Here is the most important part of it:

"It saddens me to make this announcement today–our parent company Shanda has decided to dissolve the Mochi Media business. The last day that Mochi Media services will be available is March 31, 2014."

Developers and publishers who use the service should read the blog post so they can find out what to do with their content, and what they need to do to get their final payments from Mochi Media.

As a long-time Flash developer myself, I know full-well the flack Flash got in the traditional game community, some of it deserved, and some of it not.  However, no one can deny that the Mochi set of services, from Mochibot (basic stats), through Mochi Ads, Analytics, High Scores, Game fund coins, content hosting, distribution, etc. were game changers.   Mochi's self-publishing model for indie game developers was the template for the current mobile games industry.    The Mochi set of services gave 1000's of bedroom and semi-professional game developers their first taste at the joys and pitfalls of what the indie game industry would become in 2014.   In that way, long before iTunes and Google Play,  Mochi services acted as a breeding ground for game talent where almost anyone could get an idea published at their discretion. The ones who had thick skins, and were not discouraged by low eCPM rates, kept making games until they were good enough to ply their skills elsewhere.

It's not a mystery as to why Mochi Media has to close its' doors.  Most "Flash" game developers I knew from the halcyon days of Mochi services (2006-2010) have moved on to make games in  HTML5, Unity, and Corona for platforms like Android, iOS and  Steam.   Some of them were lured out of their bedrooms to work on Facebook games for giant companies, and then moved onto jobs in the traditional games and media industries.  Others just kept making games on their own.  Almost all of them are still working in the games industry today.

It's sad that Mochi could not find a way to extend to mobile and HTML5 gaming themselves,  Their inability to change with the times is a lesson for pioneers of new platforms.  Maybe if they did not sell out to Shanda so quickly, maybe if they did not rely on a single technology for their APIs, they could have survived and thrived.

Maybe, or maybe not.

However, for myself, Mochi Media meant freedom. It meant I could finally break out and make the games I wanted to make, and publish them when I wanted to publish them: who cares if they were not good enough, or the types of games people wanted to play?  I could experiment with little consequence, iterate, and try again.  Mochi let me do that. For me, Mochi Media were the DIY disruptors of the the game industry.

They were my indie "label".

They were my punk rock.

And I will never forget them.

-Steve Fulton


Pennywise – Word From The Wise 33 1/3 7 inch Ep – Old Shit From My Attic

By Jeff Fulton (8bitjeff)

Penny Wise - Word From The Wise 33 1/3 7 inch Ep - Old Shit From My Attic.



I remember picking this seminal, LA South Bay Suburb Punk Rock disc at the old Go Boy record store on PCH and Ave F.  This vinyl, 7 inch 33 1/3 (as opposed to the usual 45 RP 7"inch) was a power house of Descendents / LA Punk (but also original sounding) inspired greatness during a sea of hair metal and late 80's alternative, post punk whiny KROQness.   The original 500 copies were released in 1989 and have a green logo on the front. My version, while purchased that same year, is one of the later pressings.




The disc is double sided and includes 5 outstanding tracks.

Side 1 Final Chapters
Side 1 Covers
Side 2 Depression
Side 2 No Way Out
Side 2 Gone

The inside includes  a fold out lyric sheet plus original pirate artwork.







This disc was released on a CD with Wild Card tracks in 1995.
Here is the Amazon link. The Mp3's are reasonable, but the CD is very collectible and not easy to obtain.

Here are images of the two disc sides:





The tracks from this can be easily heard on Spotify where the band will get a few pennies from every million listens.  That's the sad state of the music industry today.



Compile Me Baby! Dedicated to the 2005-2010 Indie Flash Game Underground!

Compile Me Baby! Dedicated to the 2005-2010 Indie Flash Game Underground!

To all those that were through through the Mochi and Flash Game License Years.

WE salute you.

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